The Science & Experience of Cold Plunge Therapy

Research & Clinical Partners

Lithuanian Sports University

Summit Sports & Spine

University of Utah
& Valhalla Plus

Iron Direct Primary Care

University of South Florida

Aug 177 min read

How Cold Water Immersion Shaped Human Evolution

Ancient human beings were born in cold water. Our bodies are evolved to expect it & we don't experience it, we get sick.

Oct 22, 202313 min read

Best Practices for Ice Bath

Mutzel & Seager explain how cold water therapy maintains healthy testosterone, relieves stress, & promotes metabolic well-being.

Aug 13, 202314 min read

Ice Bath/Exercise/Sauna Protocol has Ancient Evolutionary Origins

Doing ice bath, then exercise, then sauna may provide a big boost to your workout that recreates ancient, antifragile patterns.

Apr 17, 20225 min read

Evolutionary Adaptation for Cold Acclimation: Hunter's Response

In cold climates, ancient selection pressures resulted in the Hunter's Response to temporarily rewarm fingers during acute cold exposure.